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Category Archives: Marketing 3.0
Livestream teamed up with Vogue to broadcast the Costume Institute Gala LIVE from the Met on Monday night (5/7/12). The stream was presented and made possible by Amazon.com. It was an incredible event, amazing turnout of stars — and it … Continue reading
A break through year for LIVE online video Royal Wedding with 2 billion people watching, lifting the British national mood and putting on an amazing display of pageantry for the world Appreciating Steve Jobs. While there will never be another like … Continue reading
I have been to three industry conferences in the last 2 weeks: FutureVision (Sept. 16, Chicago) The NY Times Small Business Summit (Sept. 23, New York) Advertising Week (Sept. 27-30, New York, tag line: “Get Out of Your Head“) All … Continue reading
“The Flight To Quality” is an investment term for when investors move their capital away from riskier investments to the safest possible investment vehicles. In The New Normal I write about, I believe we are seeing a flight to quality … Continue reading
Marketing 3.0…What is it and what is the best way to market and promote a product or service RIGHT NOW? Continue reading
Yes it did. I mention this because I have had interesting conversations with Wall Streeters lately about the mortgage mess and the financial meltdown. I have asserted that media and marketing played an important role in the disaster, as the … Continue reading